Cutting through algorithm-driven noise on social media and other online spaces has less to do with volume and everything to do with community, connection, authenticity.
According to Change Consulting CEO Bilen Mesfin Packwood: “We need to focus on depth over volume, designing communications that cut through algorithm-driven noise with clarity, humanity and relevance. It’s really essential that our communications serve as a bridge.”
The US Reporter recently featured Bilen and her essential insights on navigating our increasingly AI-powered world in this @Dreamers & Doers feature—The Human Advantage: Why Relationships Are Becoming More Valuable in a Higher-Tech World. Read the full article here.

Last month, we held our annual Change Consulting team retreat at our Oakland, California office, making space for joy, connection, and collaboration. We filled our time with brainstorms, conversations, and plenty of laughter. We also made space to release stress and frustrations, quite literally breaking glass and letting it all out! Most of all, we leaned into one another, shared ideas, listened deeply, and strengthened the bonds that make our team so special.
